Jeffrey Gitomer

Hi, my name is Brian and I am a personal development junkie. In all sincerity, I really strive to improve myself both as a person and as a Tampa mortgage broker. Fortunately, there are all manner of sources that have created businesses predicated on just this need. They range from the ilk of Chris Farley’s motivational speaker Matt Foley to the Jeffrey Gitomers of the world.

I went to see Jeffery Gitomer a couple of weeks ago with my friend and business associate Tara Jacobsen, President of Marketing Artfully. We’re still talking about it! Gitomer is the renowned author of books on sales and customer loyalty as well as the founder and president of TrainOne, Inc., which provides classroom and online training in sales, customer loyalty, and personal development. There are many “Gitomer-isms” that I have taken and assimilated in to my own professional dealings. One such states that: “All things being equal, people want to do business with their friends. All things being not quite so equal, people still want to do business with their friends.”

Check out his website at I also have to highly recommend Gitomer’s Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others. I gave my personal copy to Tara Jacobsen and although she loved it, it took an inadvertent dive into a puddle of water! So while the message was a bit soggy it was still clear to her! And thanks to Tara for being so kind to step up with a replacement! So Tara, once yours dries out, it will be as good as new and then we both have a copy! Go Gitomer!

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